Articles Tagged ‘Canada Basketball’

Sun Life and Canada Basketball to host Hoops and Health tournament

The financial services company became an official health and wellness sponsor of the organization last year.

Basketball Canada suits up with Indochino

To celebrate, the suit retailer will be launching a limited-edition “Made For You, By Us” custom-lining campaign.

Turo signs as an official partner of Canada Basketball

As Canada’s men’s and women’s teams ramp up to the Summer Olympics in Paris, the sponsorship will involve several contests and a presence at basketball games and events.

Sun Life signs multi-year sponsorship with Canada Basketball

The brand is extending its basketball activities by becoming the jersey sponsor for the men’s and women’s national teams.

Flair Airlines signs on with Canada Basketball

The budget carrier evolves previous event-based activations to reach both families and national audiences.

Sportsnet and Canada Basketball

Sportsnet and Canada Basketball partner beyond the broadcast

New events and original content creation will shine a brighter light on basketball in Canada.

Toyota bolsters sponsorship portfolio

With four new sponsorships including Freestyle Canada and Wheelchair Basketball Canada, the automaker is making its foray into amateur sports for more grassroots marketing efforts.

Bell teams up with the NBA

Loring Phinney, the communications company’s VP of corporate marketing, says the deal will include bringing an NBA game to Montreal’s Bell Centre this season.