Articles Tagged ‘Canadian Media’

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MiC Roundtable: Influencers, media strategies and new metrics

From working with influencers to the concept of “working” and “non-working dollars,” our attendees challenged content conventions.

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MiC roundtable: Who’s on the main stage of content?

As content production ramps up, so do the complications. Our mix of agency leaders, studio heads and marketers discuss how to overcome these new challenges.

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Announcing The New Establishment: Innovators

The final call for entries in this year’s program which recognizes mid-career professionals, is here.

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Agency of the Year 2018: Media

How investments in data, tech and people propelled this year’s winners to the top of the Media category.

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Who took MAOY gold?

Plus, we reveal the best campaigns in each category.

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Media AOY Gold: Touché builds on tech and talent

‘Embracing change’ is now at the core of the media agency, which has offices in Montreal and Toronto.

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Media AOY Bronze: PHD Canada digs deep into data

The media agency is looking to the future with a bevy of new hires and clients.

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Media AOY Silver: OMD Canada amps up solution arsenal

OMD Canada’s CEO Cathy Collier says the media agency is focused on making ‘better decisions faster’ this year and beyond.

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MIAs Shortlist: Products and Services

Our final shortlist for the 2018 Media Innovation Awards announces nominees in the Products and Services category.

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MIAs shortlist: Best Use of Media

A look at nominees in the category that celebrates the top achievements in audio, video, OOH and more.

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MIAs shortlist: Best Use of Digital

On day three of our look at this year’s nominees, we cover our largest category yet.

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MIAs shortlist: Best Use of Content

The countdown to the MIAs continues as we highlight the best in brand integration, branded content and consumer engagement.

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MIAs shortlist: Best Media Insights and Niche Marketing

The judges have deliberated – now it’s time to see who’s made the cut.

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Media leadership takes depth, skills and courage: roundtable

Part two of our roundtable discussion on what challenges media leaders are faced with, and how to tackle them head-on.

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The art of media leadership

In part one of our roundtable series, we look at how media shops can reclaim their leadership role and take back their turf.