Articles Tagged ‘Casale Media’


Programmatic video is just hitting its stride: Jeffrey

Next year will see an increase in programmatic buying and fraud exposure online, says Brad Jeffrey, platform services manager at Index Exchange.


How time can improve the measurement of viewability

Andrew Casale, VP of strategy at Casale Media backs a new online currency.


Auto sector leads programmatic spending in Canada: Casale

New data from Index by Casale Media shows global auto brands are embracing programmatic while the domestic telco and retail sectors lag.


Third quarter sees programmatic boost: report

Media Experts has released its latest quarterly report on the state of the RTB nation, saying talk about programmatic will turn to TV buying this year.


Canada posts RTB growth in Q3: study

The Canadian market is now the fifth largest globally in the space, according to the latest RTB report from Media Experts.

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Nielsen Online Campaign Ratings now available in Canada

The digital measurement system has launched with media agencies like Carat, Mediabrands and Mindshare Canada signed on.

Casale Media

RTB here to stay: report

Andrew Casale tells MiC about the new study and explains how RTB is spreading in Canada.

Casale Media

Casale Media launches a supply side platform

The Index Platform will supply advertising inventory to publishers, and launches with a map showing a percentage of the transactions happening in real-time.


Casale Media partners with eyeReturn

The deal means advertisers can buy rich media using Casale Media’s real-time bidding platform.


Casale Media to rep

Opportunities on the financial website include standard and rich media banners.