Articles Tagged ‘Havas Media’
Havas Media and Seevibes introduce new social TV measurement
Social Rating Point is a measure of social interactions a TV show generates expressed as a percentage of the audience.
Media reaction to TimsTV
Julie Myers of ZenithOptimedia Canada, Tammy Gardner of Touche Media and Kevin Johnson of Havas Media Canada share their thoughts on Tim Hortons’s new video network.
Blue Ant shares branded content success story
At the Havas Collaborative Alliance, Blue Ant Media’s Ryan Fuss effuses about the power of partnerships and his company’s success working with Starcom, Cheil and Samsung.
Ads that serve a good cause: MiC’s Global Tour
Capital C’s Tony Chapman and Havas’ Hannah Savage weigh in on executions from Thailand’s HomePro and Lima, Peru’s UTEC.
Just Eat delivers a new campaign
Produced by Bell Media, the campaign kicked off with one-night only spots that aired during eTalk and just before The Big Bang Theory.
MiiScan to launch with Pizza Nova
VP of business development Kal Juman dishes on details for the mobile wallet partnership with the pizza co, and how the company is expanding in North America.
Havas Media merges MPG and Media Contacts
Kevin Johnson, SVP at Havas Media in Canada tells MiC what the news means for the agencies here.
