Articles Tagged ‘Microsoft Advertising’

Media giants and media buyers dive into the proliferation of ad tiers

In this state of the union feature, we look at how the golden age of stream-vertising is coming to life across entertainment platforms.

Strolz moves to global role at AOL

The GM has been promoted as the Microsoft Advertising team finalizes integrations into the AOL Canada office.

Microsoft gets exclusive with GroupM

The agency is getting first dibs at new ad units until the end of March.

ZenithOptimedia sets sights on cord-cutters

The ad buyer is partnering with Microsoft Advertising to reach consumers on connected TVs.

Three new board members for IAB Canada

Senior members from the Globe and Mail, Microsoft Advertising and Mcdonald’s Canada are the newest members to join the board at the organization.

Microsoft Canada bolsters Western front

Seeking growth, Microsoft has hired a senior account executive to work out of Vancouver.

AOL Canada hires another sales member from Microsoft

Eyal Zilnik is the latest to join the company from Microsoft, where he worked on the sales solutions executive team.

Microsoft’s new advertising team leads

Quin Millar (pictured) moves to the company from the CBC, and Elizabeth Aviado is promoted into a new role.

McDonald’s teams with Xbox’s first original program

Reality soccer series Every Street United leads Microsoft’s effort to create a presence on digital platforms and Smart TVs.

Microsoft Advertising adds new director of sales

Patty Demarco is joining the company from her most recent role at Rogers Media.

Microsoft Canada expands advertising team

Rachel Levy comes to the company from her most recent role at Metro Media Sales.

AOL Canada adds a sales team lead

Michelle Bailey comes to the company from Microsoft Advertising.

The niche social networks Canadians are adopting: study

Microsoft’s latest Digital Trends report shows Canadians are more willing to connect with brands in more specialized online communities.

Microsoft Advertising adds new VP

Brandon Grosvenor will join the company as VP of Microsoft Advertising at the end of March, moving from his current role at Postmedia Network.

AOL Canada adds to sales team

Susan Byng joins the company as its head of specialist sales from her most recent role at Microsoft, as Dana Toering is promoted to lead revenue efforts.