Articles Tagged ‘OMD’
Tropicana introduces its orange growers
The PepsiCo brand has launched a TV and print campaign that peeks behind the groves to reveal the talent that creates its goods.
OMD gets top spot in Gunn Report
The annual listing ranks the most-awarded agencies and advertisers at media competitions worldwide.
Rogers unveils NextBox 2.0
The media co has launched a multi-million dollar campaign for its enhanced home viewing product, which has ad space available.
Playing with Fido ‘After Work’
The telco brand lets the dogs out to go snowboarding in its latest ad campaign.
OMD rebrands Montreal office
Cathy Collier tells MiC about the decision behind launching Touche!OMD and hiring Nicolas Marin as GM.
The Verdict: Fido’s successful casting call
With thousands of entries and millions of votes cast, the brand made a star out of a little dog named Speedy.
Citytv takes over with Alcatraz
The Rogers Media-owned network launches a multi-platform campaign for the new drama series.
Novus Canada builds Toronto office
PHD’s Brenda Bookbinder and Gerald Albanese from Canadian Tire are joining the OMG shop.
OMG expands in Canada
The company is adding Resolution Media and the Accuen and Annalect platforms to its Canadian offerings.
OMD tops RECMA report
The network is the top performer according to the ranking, which includes results from 40 countries.
McDonald’s Canada gets original
The QSR has launched a YouTube and Facebook web series to promote its new McCafe offering.
McDonald’s dives into espresso-based drinks
The burger and fries franchise launches its biggest campaign yet to introduce the new products to Canada.
Spotted! Mercedes-Benz plays with speed
The luxury car co targets younger people with an OOH stunt in Toronto.
Subaru struts its stuff
The Japanese car brand launches a Canadian campaign that kicks off its new global platform of “Confidence in Motion.”
Novus Media expands into Canada
The OMG agency has set up an office in Toronto with Kevin McDonald, former Quebecor Media director, heading up the division.
