Articles Tagged ‘PwC’


ANA picks partners to increase programmatic transparency

PwC, Kroll and TAG’s TrustNet will assist on a new project to eliminate fraudulent and wasteful spending.


Overall entertainment and media revenue to fall by 6%

A new study by PwC says it could take advertising figures three years to get to 2019 levels.


‘Staggering growth’ projected for OTT, e-sports revenues in Canada

A new report from PricewaterhouseCoopers indicates OTT revenues in Canada will grow from $2.1 billion in 2018 to $3.5 billion in 2023.


ICYMI: A new season for Burden of Truth

Plus, Proof moves from CBC to Superchannel.


Millennials ruling content consumption: PwC

OTT streaming will grow by 10.3% annually in Canada through to 2020, according to this year’s entertainment and media outlook.


PwC Global Outlook launch looks at the future of innovation

A deeper dive into Canadian numbers and thoughts on modern media companies with PwC global entertainment and media head Marcel Fenez.


Online ad revenue tops TV in Canada: PwC

New report shows internet and videogame advertising to be the biggest areas of spending growth.

Copied from strategy - Money1

Online ad growth leading charge in 2017 report: PwC

The company’s latest Global Entertainment and Media Outlook: 2013-2017 says total online advertising is expected to grow by 14.5% in the next five years.


TV ad revenue up in 2011: PwC

Overall, the Canadian ad market was healthier than the US’s in 2011, growing by 5% versus 2% south of the border.