Articles Tagged ‘Sportsnet’
Molson, Tim Hortons to sponsor Sportsnet reality series
Four major Canadian brands will be marketed on multiple platforms as Rogers Media picks up the Canadian rights to the latest cycle of an NHL and HBO TV sports franchise.
TSN to air 150 NHL games during 2013-14 season
Rival Sportsnet, which will unveil its complete upcoming NHL season schedule today, plans to air around 250 live games.
Sportsnet serves up Rogers Cup coverage
The Rogers Sports specialty channel will carry the first three rounds and quarterfinals on TV and stream them on Rogers Anyplace TV, as well as offer digital and radio coverage.
Rogers Media unveils Sportsnet 360
The new channel, formerly The Score, will launch on Canada Day with an MLB match-up and the new show Blue Jays Xpress.
Rogers execs on why they’re serious about comedy
Jack Tomik and Malcolm Dunlop talk new ad options, building brands and going after comedy-loving younger demos.
Montreal Connected hosts unveiled
The sports magazine show, which will air on Rogers Media’s new City Montreal channel, kicks off on May 30.
Sportsnet nabs rights to European soccer qualifiers
The sports broadcaster picks up just over 500 games leading up to the UEFA Euro 2016 and FIFA World Cup 2018 tournaments.
Rogers’ plans for The Score
Scott Moore tells MiC about the channel’s upcoming rebranding and expanded client options under The Score’s new management.
CBC and TVA Sports ink FIFA World Cup coverage deal
The deal makes the sports channel a licensed broadcaster of the 2014 World Cup Brazil, and will see it air 18 live matches.
Sportsnet inks deal for NHL Winter Classic doc series
The Rogers sports property has exclusive multimedia rights to the series, which will follow the Maple Leafs and Red Wings as they prepare for the game.
Sportsnet scores record ratings with Blue Jays opener
The Rogers Media channel brought in an average audience of 1.4 million viewers, a 13% jump over last year’s numbers.
Sportsnet reveals Blue Jays details
The Rogers Media brand has added sponsorable in-game elements, including super slo-mo and behind-the-plate cameras as well as a pitch tracker.
Sportsnet unveils redesigned website
The Rogers Media brand’s new site uses responsive design, with the relaunch sponsored by BlackBerry.
Sportsnet inks broadcast rights deal with Canucks
The sports specialty brand will maintain exclusive regional broadcast rights to the team’s games and content through the 2022-2023 NHL season.
Pizza Hut serves up a blast from the past
The QSR is taking consumers back to the time of $10 pizzas with a TV and online campaign that leverages its recent partnership with Sportsnet.
