Articles Tagged ‘Visa’

World Cup of Hockey sponsor slate revealed
From airlines to jerseys, the list of partners for this fall’s hockey tournament has been released.

The Olympic countdown is on
CBC senior director of marketing and Olympics Jim Kozak on how the pubcaster and its partners are beefing up branded content ahead of Rio.

CBC/Radio-Canada reveals first Olympic partners
Canadian Tire Corporation, Visa and Samsung are amongst the partnerships the pubcaster has confirmed for the Winter Games so far.

Visa buys the top spot: Media Monitors
The company has the most airtime in Toronto, with CTV taking top billing in Montreal, according to the report for Sept. 2 to 8.

Ford Lincoln stays on top: Media Monitors
The car co bought the most ad air time in Toronto, with Visa moving to the top spot in Montreal for the week of Aug. 26 to Sept. 1.

Blog: Rollout of m-commerce platforms on a global scale
Details on MasterCard’s plans to expand its PayPass mobile wallet and Visa and Samsung’s global partnership, live from the Mobile World Congress.

Google ranked most influential brand in Canada: Study
The company ranked tops in Canada and the world, followed by Microsoft, Apple and Facebook, according to the latest edition of the Ipsos Reid study, unveiled today at FFWD Ad Week.

Visa sets off a social cheer for athletes
The brand has created an application that asks Olympic fans to cheer for Visa sponsored athletes on Facebook.

Visa shares your playoff pain
The credit card co launches a TV and digital campaign for those whose favourite NHL teams didn’t quite make the cut.

Microsoft named most influential brand in Canada: poll
The Ipsos Reid Influence Index Study includes brands such as Visa, President’s Choice and Air Miles.

Visa takes a ride with small business owners
Finalists in the credit card co’s contest, “Canada’s Longest Elevator Pitch,” were given the chance to talk up their business in one minute.