Articles Tagged ‘Rogers’

Andrea MacDonald

Twitter Canada adds to sales team

The social platform has hired former Rogers sales exec Andrea MacDonald as it grows its Canadian operations.

Ad spend

GroupM downgrades global estimate

The WPP agency’s report shows that investment in programmatic, online video and social media is pushing up digital spend in Canada.

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How Rogers is handling a Canada-free NHL Playoffs

Scott Moore on how the media co is creating more of a tournament feel to combat the lack of Canadian teams making it to the post-season.

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ICYMI: Two Ottawa papers merge, Bell Media rebrands MMVAs

In case you missed it: The Hill Times and Embassy have merged in Ottawa, Rogers has expanded its new low-income internet option and the MMVAs have a new name.

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QVC denied Canadian distribution

Rogers Media opposed the U.S. shopping channel’s V Media-sponsored application to air in Canada.

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ICYMI: Sportsnet layoffs, Heineken’s new shop

In case you missed it: Sportsnet cancels morning news show, Heineken names a new creative shop and Touche makes the Warc 100.

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Skinny basic: a primer

What the major cable companies are offering, and how it’s being marketed online.

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How much is local TV worth?

CRTC hearings into the fate of local TV see new funding models on the table.

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Viceland to launch across 25 carriers

Rogers and Vice release details on the launch date for the new youth-facing channel, which will reach over 60% of connected households across Canada.

rogers 4K

Rogers, Bell Media court sports lovers with 4K plays

Big broadcast is revving up the premium-pixels engine in the hopes that sports fans will pony up for a better picture.

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ICYMI: TSN adds more tennis, Atedra picks up publishers

In case you missed it: TSN will be airing more tennis in 2016, Atedra has added to its Quebec publisher list and AdParlour Canada has named a new head of sales.

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ICYMI: Rogers/NHL cleared, Supergirl opens strong

In case you missed it: The Competition Bureau gave the green light to the Rogers/NHL deal, Virool added to its Canadian team and Twitter launched a new brand tool.

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Rogers goes Peanuts with Fox

The telco is promoting its family phone plans through a unique partnership with Fox Studios for The Peanuts Movie 3D.

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Rogers rolling out 4K in 2016

The company is bringing a 4K set-top box to market, and will begin broadcasting in the higher resolution format in January.

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Mobile TV fee dispute brews between Bell, Rogers

City has been dropped from Bell’s Mobile TV service and Sportsnet access reduced as the two companies fail to agree on rates.