Articles Tagged ‘Rogers’
Team North America games top 1M at World Cup of Hockey
Rogers and Sportsnet are aiming to bring fans closer to the games with a multiplatform campaign.
Rogers buys the top: Media Monitors
The telco purchased the most radio advertising time in Toronto for the week of Sept. 12 to 18.
Rogers buys the top: Media Monitors
The telco purchased the most radio advertising in Toronto for the week of Sept. 5 to 11.
Rogers buys the top: Media Monitors
The telco purchased the most radio advertising for the week of Aug. 29 to Sept. 4.
Rogers buys the top: Media Monitors
The telco bought the most radio advertising for the week of Aug. 22 to 28.
Twitter Canada adds to sales team
The social platform has hired former Rogers sales exec Andrea MacDonald as it grows its Canadian operations.
GroupM downgrades global estimate
The WPP agency’s report shows that investment in programmatic, online video and social media is pushing up digital spend in Canada.
How Rogers is handling a Canada-free NHL Playoffs
Scott Moore on how the media co is creating more of a tournament feel to combat the lack of Canadian teams making it to the post-season.
ICYMI: Two Ottawa papers merge, Bell Media rebrands MMVAs
In case you missed it: The Hill Times and Embassy have merged in Ottawa, Rogers has expanded its new low-income internet option and the MMVAs have a new name.
QVC denied Canadian distribution
Rogers Media opposed the U.S. shopping channel’s V Media-sponsored application to air in Canada.
ICYMI: Sportsnet layoffs, Heineken’s new shop
In case you missed it: Sportsnet cancels morning news show, Heineken names a new creative shop and Touche makes the Warc 100.
Skinny basic: a primer
What the major cable companies are offering, and how it’s being marketed online.
How much is local TV worth?
CRTC hearings into the fate of local TV see new funding models on the table.
Viceland to launch across 25 carriers
Rogers and Vice release details on the launch date for the new youth-facing channel, which will reach over 60% of connected households across Canada.
Rogers, Bell Media court sports lovers with 4K plays
Big broadcast is revving up the premium-pixels engine in the hopes that sports fans will pony up for a better picture.
