Articles Tagged ‘Rogers’

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How much is local TV worth?

CRTC hearings into the fate of local TV see new funding models on the table.

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Viceland to launch across 25 carriers

Rogers and Vice release details on the launch date for the new youth-facing channel, which will reach over 60% of connected households across Canada.

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Rogers, Bell Media court sports lovers with 4K plays

Big broadcast is revving up the premium-pixels engine in the hopes that sports fans will pony up for a better picture.

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ICYMI: TSN adds more tennis, Atedra picks up publishers

In case you missed it: TSN will be airing more tennis in 2016, Atedra has added to its Quebec publisher list and AdParlour Canada has named a new head of sales.

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ICYMI: Rogers/NHL cleared, Supergirl opens strong

In case you missed it: The Competition Bureau gave the green light to the Rogers/NHL deal, Virool added to its Canadian team and Twitter launched a new brand tool.

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Rogers goes Peanuts with Fox

The telco is promoting its family phone plans through a unique partnership with Fox Studios for The Peanuts Movie 3D.

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Rogers rolling out 4K in 2016

The company is bringing a 4K set-top box to market, and will begin broadcasting in the higher resolution format in January.

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Mobile TV fee dispute brews between Bell, Rogers

City has been dropped from Bell’s Mobile TV service and Sportsnet access reduced as the two companies fail to agree on rates.

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Blog: Addressing TV’s addressability

PHD Canada’s Rob Young makes a case for increased addressability in TV but acknowledges that Canadian media cos may not be ready yet.

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Instagram cultivates brands with carousel ads

The company has developed a new ad format, which allows multiple images per ad, with brand storytelling in mind.