Val Maloney
Ody Giroux named president of Carat Montreal
The executive VP’s promotion at the agency is effective immediately, taking over from Jacques Dorion.
Shaw Media unveils Big Brother Canada sponsors
The Brick, Chevrolet and Ramada Worldwide have all signed on as sponsors of the first season of the Canadian version of the reality show.
Vision7 launches innovation initiative
The holding company of Cossette and the EDC Group of Companies have launched an Innovation Group to foster innovation in its network.
Globe releases first Unlimited numbers
Phillip Crawley and Andrew Saunders tell MiC about the first quarter results of the paper’s pay wall.
OMD tops the Gunn Report
The annual evaluation of media creativity bases results on the winners’ lists from award shows throughout the past year.
Juice Mobile launches Nectar
Neil Sweeney, president and CEO at Juice Mobile tells MiC about the mobile platform, which kicks off with clients including Postmedia, St. Joseph Media and Corus.
Brother Canada signs with KBS+P
The MDC Partners’ agency has won the media and creative accounts for the electronics company.
Sport Chek activates differently
The FGL Sports company flew in two families of athletes, rather than airing traditional TV spots, during the World Alpine Skiing Championship.
CTV unveils ‘Golden’ plans
The Bell Media channel premieres new cop drama Golden Boy on Tuesday Feb. 26.
Contiki launches YouTube-centric contest
The holiday company is putting its largest Canadian media spend behind a new contest aimed at reaching its target demo online.
Toronto Life launches event series
The St. Joseph Media publication is kicking off its new series with a real estate event on March 27.
Ted Markle named president of TC Media
The SVP of content solutions at the company takes over from Natalie Lariviere, who stepped down last May.
Crew Magazine launches
Targeting gay men, the online publication has kicked off with launch sponsor RBC.
Globe and Mail partners with Lincoln
The car co is targeting a younger audience by running ads around the paper’s new series, The Catalysts.
BlogTO launches late night eats app
The website has launched the new iPhone app, sponsored by Questrade.
