People Moves

BBC Worldwide ramps up original content in Canada
Sandra Mackechnie has joined as VP of digital ad sales, as the media co begins to bolster its Canadian presence.

Alexandra Panousis named CEO at Starcom MediaVest
Panousis takes over from Bruce Neve, who is leaving the agency.

OMD Canada adds to C-suite
Shane Cameron has been promoted to chief innovation officer, as the agency expands its focus on data-driven planning.

CBC names new multiplatform director
Karen Eckert has joined the company as director of multiplatform media sales.

Keith Pelley leaving Rogers Media
The Rogers Media president will step down from the post this summer for a gig leading a global golf tour.

Michael DiGiovanni joins Vibrant Media
The native ad company has hired DiGiovanni to work in Toronto as sales and operations director.

Shaw Media reorganizes, lays off over 80 staff
Included in the layoffs are SVP of sales Errol Da-Re and VP of marketing Amanda Ploughman.

Kevin Crull leaving Bell Media
The president is departing, effective immediately, following an editorial dispute over Let’s Talk TV coverage.

AOL Canada shakes up sales ranks
The company has added two sales directors in order to better serve agencies and trading desks.

Meet the new programmatic player in Canada
ChoiceStream has opened a Canadian outpost, hiring Daryl Stansfield to lead its first office outside of the U.S.

Stephen Tapp headed to Stingray
The veteran broadcaster joins the digital music provider as it looks to continue expanding internationally as Canada opts for cable unbundling.

Corus Media president expands role
Mario Cecchini has also been named president of Corus Radio.

Virginia Pino joins Engagement Labs
Pino joins the social media metrics company as VP analytics and insights, under new CEO Bryan Segal.

Microsoft Canada grows sales team
Sarah Cotton and Marnie Pettle have both joined the company as ad solution specialists.