Radio
Air Transat holds the top spot in Toronto: Media Monitors
Radio buys stayed relatively similar among advertisers in both TO and Montreal.
Corus podcasts added to Spotify’s ad network
Ad inventory on Curiouscast shows will now be available through the Spotify Audience Network.
Stingray adds Metro to retail media offering
Audio ads will be served across 1,100 stores in Ontario and Quebec.
Air Transat takes the top in Toronto: Media Monitors
The leisure airline also had a strong buy in Montreal.
Torstar partners with soccer podcast Footy Prime
The company has brought sportsbook NorthStar Bets to be a presenting sponsor.
Desjardins creates a branded podcast about people doing good
Created with Quebecor and Glassroom, “Questions de fond” spotlights organizations tackling some of Quebec’s biggest societal issues.
Banks and mobile carriers maintain their radio buys: Media Monitors
But other advertisers in different categories made leaps in both Toronto and Montreal.
Banks and telcos buy big in Toronto and Montreal: Media Monitors
Simplii, President’s Choice, Subway and Telus all had a heavy presence on the radio last week.
Spotify’s new tool helps brands understand the impact of streaming ads
Spotify Brand Lift is one step the company is taking to address the need for effective measurement in digital audio.
Hyundai starts a big radio push in Toronto: Media Monitors
Meanwhile, Virgin Plus and Nissan switched top spots in Montreal.
Sports ads drive media revenue up 10% at Rogers
The return of regular schedules and events has the company optimistic about further recovery.
Walmart Canada joins Stingray’s audio OOH network
Digitally served ads will be available across all of the retailer’s locations by the end of Q2.
Public Mobile takes top spot: Media Monitors
Nissan Kicks was the most active advertiser in Montreal.
Planet Fitness tops radio charts in Toronto: Media Monitors
In Montreal, Nissan Kicks bumped the Government of Quebec out of the top spot.
CBC/Radio-Canada extends broadcast rights to Olympic Games
After two games where online viewing boomed, the long-term agreement will allow the pubcaster to ‘take some risks’ with the traditional broadcast model.
