Radio

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Goodfood reclaims the top radio spot: Media Monitors

Automative categories also moved up the rankings in Toronto’s radio market, and maintained a strong position in Montreal.

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Behind the Globe’s podcast partnerships

The publisher is not only building branded content, but developing subscriber opportunities with new audiences as well.

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Media Monitors: Desjardins tops Toronto radio market

Automotive categories, however, made major increases in both Toronto and Montreal.

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CBC hires Hisham Ghostine to lead sales and Olympic partnerships

Following a brief stint at Torstar, the adtech veteran joins the broadcaster to lead sales and represent Olympic partnerships.

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The NHL returns to a more traditional playoff schedule

Four Canadian teams in the playoffs will likely fuel a cross-country ratings boost.

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ICYMI: Tug expands mandate with U of T’s Rotman

Plus, Hershey becomes the official chocolate of the NBA in Canada, Desjardins partners with MediaTonik and CBS launches its new audio ad platform.

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Goodfood and government top Toronto: Media Monitors

QSRs also surged in the market, while governments and banks controlled the top in Montreal.

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Numeris selects tech partners for audio streaming service

Kantar Media and Triton Digital’s Webcast Metrics add the missing piece to Numeris’ audio measurement approach.

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Tele-Quebec turns to CBC to handle national sales

The national and provincial public broadcasters are teaming up to help compete for media dollars outside of Quebec.

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Goodfood stays hungry: Media Monitors

The online grocer was strong in both Toronto and Montreal, with dealer associations and government respectively retaining categorical leads.

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AM/FM radio reach almost back to pre-COVID levels

The Radio On The Move survey reports that radio’s reach in Canada is now 93% of what it was in February 2020.

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Bell Media revenue dips 5% to $713M; Crave subs up to 2.9M

The streaming service had its best quarter since the final season of Game of Thrones was on air, adding 139,000 new subscribers in Q1.

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TPX taps Havas MD to take the helm

Lina Kim has been appointed president, and retiring CEO Jean-Marie Heimrath will remain on The Podcast Exchange board.

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Acast launches sponsored content for podcasts

The podcast network blends branded messaging with ad reads to emulate editorial content in a longer format.

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Car brands continue to grow their radio buys: Media Monitors

Government advertisers also maintain strong play counts as well across the board.