Slice unveils its Vancouver Housewives
The Real Housewives of Vancouver will launch with a two-hour premiere on April 4.
TC Media merges management
The media co has turned its 360 solutions and digital sales teams into one group.
Spotted! Axe takes to the slopes
The Unilever brand sponsored a bra tree and placed ads at 10 ski areas to target young males.
Lost Girl Pre-Show aims to grab fae-netic fanbase
Filmed on-set, the one-hour special will air on Showcase Apr. 1 at 8 p.m., just ahead of the show’s second season finale.
OMD wins Trader Corporation
The media co and DDB Canada are responsible for relaunching the brand’s Autotrader.ca site.
Herd.fm shares music on the go
The location-based digital music app, created by Secret Location, is on the lookout for sponsors as it gears up to head to SXSW.
Oscar viewers remain steady
Billy Crystal’s ninth time hosting the Academy Awards saw a bump in younger viewers on CTV.
Nike brings local hockey to life
The sports brand has created a touring experiential hockey truck with its own personality.
NextSportStar.com to launch live broadcast
The social media site, which recently signed with Olive Media to rep its ads, will launch an interactive show this April.
NABS invites you to have a quickie with an exec
The organization’s second Speed Mentoring event will feature mentors from agencies including MediaCom, Cossette, PHD and Starcom MediaVest Group.
PepsiCo revamps the Dew
The company is relaunching the brand in Canada with a campaign that kicks off this Friday in Toronto.
Coco Rocha to host Canada’s Best Beauty Talent
The Canadian model will also star in a L’Oreal Paris Superior Preference Haircolor ad campaign launching this fall.
2012 Mobile Future in Focus: comScore study
The report states that Canadians are increasingly using mobile to access retail and commerce sites.
Rogers unveils NextBox 2.0
The media co has launched a multi-million dollar campaign for its enhanced home viewing product, which has ad space available.
Big Bang Theory stations at the top: BBM, Feb. 13 to 19, 2012
The CTV comedy makes a top spot comeback, with Global’s Survivor off to a good start with the most viewers Wednesday night.
