Republic of Doyle chalks up its biggest premiere
More than one million viewers tuned into the winter launch of the CBC drama, as well as the premiere of Dragons’ Den.
The LCBO hangs out
The retailer targets men who want a guy’s night in with its first digital-only campaign.
Comedy Network premieres new shows
The Bell Media channel debuts Key and Peele, I Just Want My Pants Back and Good Vibes, with advertising and sponsorship opps available.
Shaw Communications posts higher Q1 earnings
The company posted a first-time Q1 contribution from its broadcast division, Shaw Media.
Sears sits steady in the top spot: Media monitors, Jan. 2 to 8
The retailer continued to dominate in radio buys in both Toronto and Montreal.
M2 Universal keeps CBC
The media co has been awarded a new three-year contact with the pubcaster.
Arctic Air premieres to over a million
The CBC show starring Adam Beach nets almost as many viewers as Mr. D on Monday night.
Rogers launches Sportsnews
The new promo channel has local ad opps available in six markets across Ontario and Atlantic Canada.
MTV scores with two new original series
The premiere episodes of MTV Creeps and Jersey Shore at Sheena’s House rank high for the Bell Media channel.
Blog: Rebecca Shropshire at CES
The UM VP takes MiC to the show floor and talks about the rise of agency participation at the hot ticket event.
Canadian Tire finds a reason to stay indoors
The retailer shows consumers how its new line of fitness products can keep winter off their back.
FX Canada acquires Russell Brand talk show
The live comedy show, debuting this spring, will feature the British actor’s commentary on contemporary politics and pop culture.
Koodo’s unique take on travel rewards
The mobile brand has launched a Facebook contest that plays with the benefits of having long-distance friends.
Molson M’s artsy new positioning
The Molson Coors brand gives itself a different identity, launching a TV commercial to stake a unique spot in the beer market.
Tourism Whistler wants you to get away
The B.C. ski spot has launched its largest campaign to date, promoting a contest which offers a month-long sabbatical to one lucky winner.
