Tourism Toronto welcomes visitors to its land
The tourism co has launched a holiday campaign and app providing details on the location of giant snowmen and deals on city attractions.
Metro Canada adds three VPs
The group of papers adds one and promotes two into new roles at the company.
Big Bang Theory is on a roll: BBM, Oct. 31 to Nov. 6
CTV Evening News brought in the most average weekly viewers.
Leger Marketing dishes out a social reality check
Twitter usage makes serious gains, and more companies expect to increase their social media marketing budget in the year ahead.
MAOY jury
Meet the industry vets who made the tough decisions in Media Agency of the Year.
MAOY process and scores
How does our jury decide who wins Media Agency of the Year? Read on to find out about their process and see each agency’s ranking.
MAOY Honourable Mention: Starcom’s streak stays alive
The agency remains in the top five for its work for brands including Kellogg, Kraft and Research in Motion.
Fox’s Terra Nova bites back in major markets
Rogers Media is claiming victory as it beats CTV’s The X Factor amongst 18- to 49-year-olds in Toronto, Calgary, Edmonton and Vancouver.
The National Geographic Channel frames its shows
The Shaw Media-owned channel launches an evocative campaign in celebration of the 125-year-old brand.
Blog: Veronica Holmes at the ABC Conference
The ZenithOptimedia president of digital brings the San Francisco conference to MiC.
CTV promotes its new breakfast show
The Bell Media-owned channel launches a comprehensive campaign in Western Canada for its Morning Live show.
Remembrance Day leaves a momentous mark
The Historica-Dominion Institute launches a campaign, created by DDB, which plays on today’s unique date.
MAOY Bronze: Mindshare dives into digital bridging
Mindshare’s work for brands like HSBC, Hellmann’s and Ford results in a Bronze win.
MAOY Silver: Media Experts stays ahead of the curve
The agency flies into second place, with a Silver for its work with brands like WestJet, Telus and Mini.
Inside MediaCom’s MAOY win
The agency takes the top media prize with work for H&M, HomeSense and Maytag.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
