
ABC Canada approves new audit
The report for newspapers with circ under 30k is one of several new ways the org is keeping up with the changing medium.

Ruth Asper passes away at age 78
The matriarch of Winnipeg’s Asper family, which controlled the former Canwest Global Communications, died Saturday in a Winnipeg hospital.

Big Brother is on a hot streak: BBM, July 18 to July 24
The reality show stole its third week win since the season premiere, with Combat Hospital making its way back up to #2.

People moves at GroupM
New CEOs have been named at GroupM, and one of its agencies, Mindshare North America.

BrainTrust gives cash for sporting helmets
The community org sponsors heads in a campaign to motivate youth to cover theirs up.

CRTC: Canadians are wired on the web
The regulator’s latest snapshot of Canadian internet and wireless consumption reveals an increasingly connected nation.

CosmoTV rolls out fall schedule
The Corus channel adds 10 for the new season, including the latest from Paris Hilton.

Booster Juice takes a swing with Jose Bautista
MiC caught up with the Booster Juice president and the home run king himself to talk about his first Canadian endorsement deal.

Cathy Collier named CEO of OMD Canada
The former CP+B managing director talks to MiC about the challenges of her new role.

W bulks up on reality and soaps for fall
The Corus channel unveils a busy slate of reality series, including the return of Roseanne Barr to Canadian TV.

Febreze launches global ‘scentsus’
The Procter & Gamble brand’s latest campaign asks consumers to guess that scent.

Notes from the Mediascape: LG Mobile rocks in 3D
The teleco partnered with YouTube and Jane’s Addiction to launch its first 3D phone.

CRTC renews Big Four group licenses
Rogers Media’s licence renewal was treated differently because of its small stable of specialty channels.

Sportsnet buys Setanta
Rogers Media exec Scott Moore tells MiC how the purchase fits into the Sportsnet expansion.

Government tops the charts in Toronto and Montreal: Media Monitors, July 18 to 24, 2011
Ontario Tourism took the runner-up spot in Toronto’s radio ad buy charts, while AlarmForce was #2 in Montreal.