Media News: TikTok returns to Apple and Google stores
Meanwhile, Reddit will launch an enhanced search experience this year and YouTube incorporates a new AI tool.
Ad spend on podcasts to exceed $5 billion in 2025: WARC report
However, year-on-year growth is set to slow from 13.2% in 2024 to 7.9% in 2025.
Spotted! Intuit aims to score with Quebec small businesses
The brand is launching a new activation in Montreal during the 4 Nations Fan Festival.
Media News: Cineplex quietly sells off its online store
Meanwhile, CBC Launches new winter and spring podcasts.
DEI still a key business strategy at Canadian agencies
As diversity programs are being scaled back in US companies, agencies here remain committed.
Acast sales increase in North America
The podcast company’s financial report shows that 2024 net sales rose by 19%.
Tim Hortons reduces spend but stays ahead: AdEase TV
Subaru secured the second spot among the most active advertisers.
Spotted! Skip isn’t letting a little snow stop it from making deliveries
The Canadian-based company is encouraging people to skip life’s hassles, including snow removal.
Industry news: Buzzfeed is building its own social platform
Meanwhile, Breakfast Television loses its hosts and Bell is offering 1,200 employees buyout packages.
TD extends its sponsorship of the Juno Awards
The renewed partnership features new initiatives that elevate the experience for both artists and fans.
Cineplex reports significant progress in 2024
The company saw a 15% increase in revenue over the same period last year.
Vistar is helping NextGrad reach high schoolers
The ad network devoted to higher learning has 1,100 screens that receive 1.3 billion impressions per year.
The data: women’s hockey is gaining ground
Vividata says the PWHL continues to gain momentum with a fanbase already 25% of the size of the NHL.
People Moves: Ataccama expands its leadership team
The data company has tapped a new COO and CRO.
Which advertisers had the biggest presence during the Super Bowl?
Telecom services took the biggest share of ad time for the third consecutive year: AdEase
