Moosehead campaign celebrates brave everyday Canadians
The campaign is targeting adults in Ontario, Nova Scotia, New Brunswick and Alberta.
Sun Life and Canada Basketball to host Hoops and Health tournament
The financial services company became an official health and wellness sponsor of the organization last year.
Bell Media seeking injunction, damages in Rogers, WBD deal
The company is seeking an injunction and damages against Warner Bros. Discovery and Rogers Sports & Media.
Corus cancels Big Brother Canada after 12 seasons
The reality competition series would not be renewed for an additional season.
Unifor “outraged” by latest job cuts at Bell Media
The media company has cut 43 jobs as part of a restructuring it announced in February.
Newcomer BIPOC women use social networks and supermarkets for bonding
Publicis Media’s most recent report provides insight into the challenges that this demographic encounters.
Stanley Cup Final dominated the airwaves
The final game was Sportsnet’s most watched broadcast ever.
Carter launches in Canada
Software company Shyftlabs has developed the retail media network to connect retailers and brands.
Submissions now open for 2024 Media Leader of the Year
The deadline for nominations is August 16.
ZoomerMedia buys Mobile Syrup from Blue Ant Media
The tech site is the latest acquisition for the multi-platform media company, which has been expanding its reach.
Kellogg’s Vector aims to reignite Canadians’ interest in sports
The brand’s latest campaign includes content with professional players, as well as a livestream on Twitch.
CIBC focuses on travel rewards with Pinterest campaign
The summer-long campaign includes sponsored travel-related editorial.
CRTC begins consultations on broadcasting accessibility
Feedback on closed captioning, described video and audio description will help the CRTC form policies on accessibility for broadcasters and streaming services.
Phonexa expands Canadian presence
The performance marketing software company is opening a new Toronto office.
Armstrong wants to highlight its cheese during BBQ season
The Saputo brand is rolling out a new campaign that includes a contest and a food truck in Ontario.
