Articles Tagged ‘advertising opportunity’
CBC to search for “Canada’s Smartest Person”
The special will pit four participants against each other, and will also enable viewers at home to test their smarts via an interactive app.
Corus to promote ABC Spark with cross-channel preview
Advertising opps are available for Corus channels YTV, W Network and CMT’s preview starting Jan. 16.
Slacker radio sponsors music festival
The newly named Slacker Canadian Music Week will see ad and sponsor opps on the music service’s festival-dedicated stations.
BBC Worldwide launches iPlayer app in Canada
Sponsorship and pre-roll ad opps are available on the iPad app, which features titles from the British broadcaster’s library.
G98.7 FM kicks off its programming
The Toronto radio station invites sponsors to help it launch.
Rogers throws its hat into the daily deals ring
RDeals will be promoted across the company’s media properties, with opps available to local and national brands.
Huffington Post Canada styles with city dwellers
Its new “Citizen Style” section has ad and sponsorship opps available.
Rouge Media’s beautiful launch
The OOH company is launching Rouge Beauty, a network of ads to appear in salons, nail bars and spas.
Vampires, rock stars and practical jokers join Teletoon’s winter sked
My Babysitter’s a Vampire hits the youth channel’s lineup this January, alongside two new Canadian series and the debut of The Haunting Hour.
Arctic Air and Mr. D topline the CBC’s winter 2012 primetime lineup
Other new shows on the pubcaster include Redemption Inc. and Sunshine Sketches of a Little Town.
GTAA launches new digital ad network
The digital advertising and wayfinding network has signed on clients including RIM and GE.
Newad expands online network in Quebec
The company gets advertising rights to a new group of sites and extends its reach in the French market by 25%.
Astral gets funny on the radio
London-based station Oldies 1410 is rebranding into what Astral calls Canada’s first all-comedy spot on the dial.
Disney XD’s festive programming
The channel will be airing holiday-themed episodes of its shows with advertising opps for brands.
Transcontinental and Loblaw launch a magazine
Juice will be distributed in store and to the retailer’s most valued customers.
