Articles Tagged ‘BBDO’

Lay’s lunchtime love affair
The PepsiCo brand is going after the lunch market with its multi-year campaign.

Heineken breathes life into OOH
The beer brand has launched a new campaign, which aims to get people interacting with its ads.

Starbucks promotes its Blonde Roast
The company is doing a rare OOH campaign promoting the lighter blend, along with a contest asking Canadians to rename it.

ICA announces 2013 board of directors
The new board will be chaired by Publicis CEO Andrew Bruce.

Heineken builds a train
The beer brand has placed a clear train car in Toronto’s Union Station to attract commuters and promote its Crack the Case game.

AToMiC: GE mines the interactive landscape
The company has launched a 3D gesture board at Toronto’s Pearson Airport aimed at raising awareness around its mining business.

Swiss Chalet gives consumers a peek at its kitchens
The restaurant chain is touring the country with fry trucks and has partnered with comedian Jessica Holmes to promote the freshness of its food offerings.

Canada lands 14 shortlist nominations in the Cannes Film category
BBDO leads the pack with three spots, while John St., Dare, Taxi and Lg2 are among the other agencies with shots at Lions.

BBDO and Lowe Roche win Bronze Lions at Cannes
Skittles’ “Touch the Untouchable” and O.B.’s “Personal Apology” take home the first Canadian hardware in Promo and PR, respectively.

Carte Blanche winners announced
Creatives from BBDO won first place in the English section of the contest for their wall and roof-less shelter, with Lg2 taking home the prize for the French portion.

Spotted! Smart Canada’s big plans for a better city
The auto brand has launched its Smart City Project campaign with an installation in Toronto which turns physical input into power.

Partnership for a Drug Free Canada makes a bold statement
The latest print PSA was inserted in the Globe and Mail with the aim of getting parents to open their eyes to the abuse of prescription drugs.

Molson M paints with tweets
The beer brand is erecting a massive graffiti mural in Toronto that incorporates Twitter handles from 20,000 users.

BBDO picks up eight CLIO nods
DDB, Lowe Roche and Cundari are among the other Canadian nominees for the 2012 awards.