Articles Tagged ‘CBC’

More than 140 jobs cut in CBC English local news
These latest cuts are part of a broader plan to reduce local news costs by $15 million, including cutting 90-minute shows to 30- or 60-minute formats in major markets.

BCON wrap: seven lessons on branded content
From how to work with The Onion to how to get your content shared, here are a few key takeaways from yesterday’s event.

CBC reveals new Dragons
Following the latest addition of Joe Mimran, the pubcaster’s flagship factual series completes its talent makeover with two new additions. (CBC’s Jennifer Dettman and Jim Treliving pictured.)

Vice Canada unveils senior production hires
Red Bull Media House’s Jason Ford and Al Jazeera’s Andrea Schmidt are among the latest hires from the Rogers/Vice Media joint venture.

A ‘Fresh’ addition to the Den
Joe Fresh founder Joe Mimran will be joining the upcoming 10th season of the show on CBC.

CBC taps new director of marketing
Catherine Patry is joining the pubcaster following nearly eight years at Telus.

CBC Sports exec moving to CFL
Jeffrey Orridge has been named the commissioner for the league.

CBC unveils new original productions, renewals for 2015/16
New titles added to the pubcaster’s lineup for 2015/2016 include The Romeo Section, from Da Vinci’s Inquest creator Chris Haddock.

CBC cancels Strange Empire
The one-hour western drama bowed on the pubcaster this fall.

How Murdoch Mysteries solved a classic (car) conundrum
Canadian International Auto Show exec Beth Rhind on how she turned her fandom for Murdoch into a solution for an exhibit at the show.

How sponsorship has evolved in the ‘Den’
CBC’s senior content liaison executive on the ways in which brand partnerships with Dragons’ Den have changed as the show approaches its 10th season.

CBC buys the top spot: Media Monitors
The pubcaster purchased the most radio airtime in Toronto for the week of Feb. 2 to 8.

Do entrepreneurs pair well with wine?
Details on why Wolf Blass Wines got involved with Dragons’ Den and its younger-skewing digital offshoot Next Gen Den.

TubeMogul expands Canadian presence
The video advertising software co has opened an office in Vancouver and made three senior hires, including former MediaCom director Robert Meth.

CBC, Radio-Canada strike OOH news deal
The pubcaster is working with digital signage company Screenscape to bring its content into more waiting rooms, storefronts and lobbies.