Articles Tagged ‘COVID-19’
Cineplex temporarily lays off thousands of part-time workers
The exhibition giant is also cutting the salaries of its full-timers and executives as it looks to safeguard the long-term stability of its business.
How plans could shift depending on the IOC’s Tokyo decision
The news came Sunday evening and companies like Kinetic are already in talks with clients about shifting spend to next year.
How Stingray is building awareness and loyalty during a complex time
The music service is providing three apps for free in hopes that it can provide some much-needed levity during tough times.
COVID-19: The local media impact
Small and mid-sized businesses — which have traditionally been big boosters for local titles — are looking at alternatives to paid media. And small publications are feeling the pinch.
The NHL reveals its content plans going forward
Social content, classic games and e-sports are all part of the league’s programming strategy.
Up(fronts) in the air
Most Canadian networks have not yet decided the fates of their Upfronts — but the issue is raising age-old questions about the relevance of the events.
Could another Raptors run give TV a shot in the arm?
TSN and Sportsnet have found a temporary solution to fill 24 nights of primetime slots. Is it enough?
CBC News Network adopts a new (temporary) model
Local feeds will be replaced with coverage from CBC News Network and The National.
Media companies around the globe report a sudden drop in ads
The International News Media Association has word from companies around the globe that brands have done a face-heel turn on ads.
Amidst record digital numbers, The Globe launches free special newsletter
The daily news briefing will focus on all things COVID-19.
Cannes to extend deadlines, eligibility in the wake of postponement
The festival will now take place in October, with the deadline for entries being extended to a yet-to-be-determined date.
The three likeliest scenarios for ad investment in the age of COVID-19
U.K. firm Warc has outlined what could happen throughout the next year depending on the response to the virus — and it’s likely traditional media could be hit hard.
If not sports, then what?
Sports broadcasts are now off the table. With most of the major sports skewing male, what are the best strategies for reaching this audience amidst big changes?
Brand building in unprecedented times
With the world on pause, is now a good time to turn the focus from bottom-funnel efforts and back to brand building?
Cineplex closes locations, provides Cineworld acquisition update
The company’s stock hit a five-year low, even prior to the closure notice.
