Articles Tagged ‘Globe and Mail’
The Globe and Mail to launch daily video series
The title has updated its homepage, adding an emphasis on the website’s visual elements one month out from the launch of its daily video show Globe Now.
The latest on the proposed PMB/NADbank merger
Presidents of both boards share details of the first meeting, as industry execs say what changes need to be made for a better future for newspaper measurement in Canada.
Cannes Young Lions and Young Marketers competition open for 2014
Canadian organizer the Globe and Mail has announced entries are now being accepted for this year’s events.
The Globe and Mail, National Post lay off employees
Together, both national papers will eliminate approximately 73 jobs, with 48 coming from a Postmedia sales centre in Calgary this spring.
The Canadian Olympic Committee launches its biggest-ever campaign
Derek Kent, CMO at the organization, tells MiC about the #Wearewinter campaign, and its first-ever social media partnership.
Samsung aims to beat the holiday rush
Samsung Canada is promoting its ultra high definition TV set with a new campaign that mixes global and Canadian assets.
Globe and Mail leads in paid circ: AAM
The paper’s Saturday and weekday editions topped the list, according to the latest Alliance for Audited Media report.
Globe and Mail promotes three execs
Andrew Saunders (pictured) becomes the CRO, Sean Humphrey the VP of marketing and Greg Doufas has been appointed as the media co’s VP of data and audience intelligence.
Globe and Mail suspends Labour Day paper
Phillip Crawley tells MiC about the decision to not print the paper next Monday.
The Globe and Mail adds MOAT Analytics
The publisher is adding the brand metrics to larger campaigns to supplement traditional analytics like click-through rates.
Globe and Mail stops print delivery in Newfoundland, Labrador and parts of B.C.
Publisher and CEO Phillip Crawley on the decision to stop sending printed copies to those areas of the country.
AAM members on its newspaper updates
AAM board chair Sunni Boot and member Phillip Crawley on the newspaper changes announced by the auditing organization this week.
Cannes wrap-up: Canadians on what they saw and learned
MiC caught up with Canucks from across the ad industry at the Globe and Mail‘s Canada party late last week and asked about the best things they saw at the festival.
Globe and Mail tops in paid circ: AAM
The paper’s Saturday edition leads the list, with its weekday issues second, according to the latest Alliance for Audited Media results.
Young Lions and Young Marketers winners announced
The winners of the Globe and Mail-sponsored Canadian awards were announced this afternoon at the CMDC conference.
