Articles Tagged ‘Golf Town’
Golf Town, Pelmorex partnership digs into data
The partnership aims to increase Golf Town’s customer-base and ROI through the use of data on a traditional medium – flyers.
Golf Town gets experiential to target next gen
Company VP of marketing and e-commerce, Frederick Lecoq, on how the company engaged younger golf fans around its first sponsored athlete.
Golf Town taps next generation of golfers with first athlete sponsorship
The ailing sports retailer is expanding its media strategy to integrate more social video content in the hopes of reviving the spirit of the game with millennials.
ICYMI: Facebook continues mobile growth, Canadian execs shuffle
In case you missed it: 84% of Facebook’s Q3 ad revenue was mobile and VP marketing changes at FGL Sports and Unilever.
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