Articles Tagged ‘Google’

Alphabet ad revenue grew in Q2

Despite positive earnings, the tech giant’s stock price took a hit based on YouTube’s lighter-than-expected ad revenue.

Google changes its rules and now brings AI-based Gemini tool to students

The company aims to provide a safe experience for teens, while connecting them with new technology.

Google signs deal with Canadian Journalism Collective

The group of independent news companies will be responsible for the distribution of $100 million to outlets.

True crime, news and comedy are the favourite genres for podcast listeners

Triton Digital’s latest report shows that monthly audio listening continues to increase in Canada.

Google introduces new AI-powered ad tools

The new products will make ad creation easier and more compelling while making in-ad shopping more engaging to consumers, according to the brand.

Google launches search engine with AI-powered summaries

Users will see periodic AI-generated overviews at the top of the results page.

Media Moves: Google delays cookies phase-out, TikTok ban officially underway

A cookie-less future delayed, while TikTok’s ban edges closer.

Friends of Canadian Media call for Gov’t to close ad tax loophole

The non-profit organization wants to stem the flow of Canadian ad dollars going to Facebook, Google and other foreign digital media.

WPP partners with Google to make AI-driven marketing more efficient

The company will integrate Gemini 1.5 Pro technology into its operating system WPP Open.

Snapchat and Google announce brand safety reporting solutions and results

Google reports on its safety initiatives, while Snapchat partners with IAS to develop new brand safety solutions.

The demise of third-party cookies might not be a bad thing

The cookie-less future is a celebration of marketing and the real value marketers bring to brands.

Competition Bureau expands investigation into Google’s ad practices

The investigation, which began in 2020, is looking into whether Google’s practices hinder competition.

Google reports positive Q4 earnings, only to see stock price fall

Buoyed by AI advancements, Alphabet did good, just not good enough.

Google begins rollout of conversational AI search ads

Canadian advertisers now have beta access to the tech giant’s ad campaign product.

Google begins to end third-party cookies

The company began testing Tracking Protection, a feature that limits on-site tracking by restricting access to cookies for 1% of Chrome users.