Articles Tagged ‘MiQ’

MiQ shuffles its leadership team
Joe Peters has been promoted to chief executive officer, while current CEO moves to executive chair.

People Moves: MiQ hires new VP
Plus, Chameleon hires a CDO, Ideon Media parts ways with CRO and Prospect Media brings in a director of digital media

MiQ and NielsenIQ partner on data solution to prove media ROI
The new tool, MiQ Commerce, intends to track the effectiveness of a campaign across platforms in almost real time.

MiQ: Know what every media dollar will achieve
Guaranteed Performance solution delivers specific outcomes and lowers the risk in media buying.
Sponsored

MiQ releases its first results of Privacy Sandbox testing
Recent tests of Google’s cookieless solution highlights what it’s doing right and what it still lacks.

Monday Moves: Plus Company boosts its analytics offering, and more
Kijiji also hires an experienced product developer to drive its portfolio and makes two promotions within the leadership team.

MiQ promotes Jason Furlano to chief revenue officer
He will be responsible for implementing new processes and business models that benefit the company’s clients in Canada.

Monday Moves: New chief commercial officer at The Trade Desk, and more
MiQ, Spark Foundry and The Globe and Mail are also promoting and adding to their management teams.

Pluto TV eyes a FAST future
With traditional broadcasts continuing to struggle and SVODs in hot competition, FAST is carving out a future with Canadians and Pluto TV wants to be out in front.

MiQ looks behind the screens
Connected TV ad spending is predicted to reach CAD$1 billion CAD by 2025.

MiQ acquires French media martech company Grasp
Grasp’s Saas suite complements MIQ capabilities by cutting out human errors and providing quality assurance, governance and data integrity.

MiQ builds uniquely Canadian, diversified TV solution for marketers
The programmatic media partner’s agnostic approach brings innovative solutions to respond to CTV’s biggest hurdles.
Sponsored

MiQ strikes partnership for more sustainable digital ad formats
A partnership with streaming company SeenThis will find places to cut down on data use and emissions.

MiQ partners with Bell on new TV buying solution
Available in the Bell DSP, the solution uses linear and connected TV data from more than 30 million devices.

SponsorPulse launches new audience network
Working with Dynata and MiQ, the company is using data about sports, music and entertainment to reach fans.