Articles Tagged ‘SnapChat’
Seeing Red Media joins Snap’s content accelerator
The Indigenous-owned media company will receive resources and training to create content on the social platform.
Snap braces for new headwinds after a ‘challenging’ Q4
The company said economic issues faced in 2022 are likely to continue through the first three months of the year.
Why Snap has added more than 70 media partners this year
The company’s head of media partnerships says creating content with the likes of Corus, The Globe and Mail and CBC is resonating with both advertisers and audiences.
Snap to lay off 20% of its workforce, scrap Originals
The company is cutting investment in areas not focused on community growth, revenue growth or AR.
Spotted! Snap launches new game powered by Snap AR
The first AR Game Mini on Snapchat takes users on the hunt to discover the secrets of an abandoned phone.
Snapchat launches on desktop
The feature is part of the company’s new premium subscription tier.
Snap debuts first Canadian original
The ten-part series “Reclaim(ed)” dives into issues facing Indigenous people from a Gen Z perspective.
Snap pushes the link between AR and commerce forward
The company will be letting brands use its virtual try on technology on their own apps and websites.
Snap increased users but ends Q1 with a bigger loss
Challenges from economic conditions and ongoing iOS challenges cast a shadow over several areas where the company grew.
Snapchat partners with So.da on new digital originals
The social app has also formed a separate partnership with Ticketmaster to help users find entertainment content.
Universal and Snap plan interactive virtual concert, a first for the metaverse
Snapchat users will be able to participate in the event – which promotes rom-com film Marry Me – using their Bitmojis.
DAZN expands global partnership with Snapchat
The streamer is taking a “meet them where they are” approach to get younger audiences interested in its boxing content.
RBC bets on Snapchat for more audience engagement
The financial brand is expanding its relationship with the social network with monthly AR activations starting in September.
Snap partners with Zulubot for tailor-made local AR
This is the first time Snap has partnered with a Canadian AR lens producer.
Snap introduces new AR tech for brands
Permanent business presence and a browse-and-buy feature are just some of the new enhancements for brands on the platform.
