Articles Tagged ‘SnapChat’
Snap partners with Zulubot for tailor-made local AR
This is the first time Snap has partnered with a Canadian AR lens producer.
Snap introduces new AR tech for brands
Permanent business presence and a browse-and-buy feature are just some of the new enhancements for brands on the platform.
Tim Hortons launches the first Canadian Landmarker
The Snapchat lenses will bring the Princes’ Gates to life this holiday season as the QSR looks to leverage the reach of the app’s feature.
RBC offers Snapchatters COVID career help
The “Building Confidence” series is an extension of the broader “Future Launch at Home” campaign that ran earlier this year.
Snap opens the Q3 earnings season on a high note
The first of the major social media companies to report its revenue and users for the quarter did not disappoint. In fact, it exceeded expectations.
Snapchat makes a bang with Sounds
The platform is following in the footsteps of Instagram and TikTok with an official music library to enhance content.
The Verdict: How did Taco Bell’s Snapchat buy impact store visits?
The platform helped the QSR look beyond brand lift and purchase intent as proof points for a social campaign.
Snap reaches a new frontier: B2B
A campaign is now live in Canada across print, broadcast and digital channels.
Snap revenue beats expectations for Q2, but loss grows
Stocks took a brief tumble, but the social media giant is still seeing one of its best market performances to date.
Snap rolls out new map, AR lenses and actionable units
Some of its new features will put a spotlight on local businesses as they prepare to re-open.
Matt McGowan on Snap’s Q1 surge
The Canadian GM says its AR functions are working on both upper- and lower-funnel activations.
How Hershey is getting into living rooms for Easter
As people around the world prep for an untraditional holiday, the candy-maker turns to an untraditional media.
Snap makes Lens creation more accessible
Lens Web Builder will allow brands to create lenses from templates, regardless of their 3D development background.
Snap sees big lift in revenue, but stock slides
Lifts in revenue were driven by increased activity on Story Ads and Commercials.
Quiet giant Pinterest grows in popularity
Stocks rose when Pinterest users surpassed Snapchat in the U.S. and buyers are enthusiastic – but some say it’s more fair to compare Pinterest to Instagram (or no social network at all).
