Articles Tagged ‘The Trade Desk’

People Moves: Mindshare’s Theo takes shape

Plus, TLN and the Trade Desk bolster their management team, and Narcity adds its top editor.

Investment in digital analytics is on the rise: study

More than half of CMOs surveyed spend at least a quarter of their ad budgets on programmatic tech.

Freckle signs with five DSPs for new launch

The company has integrated its attribution measurement technology into some of the largest demand-side platforms.