Articles Tagged ‘Unilever’

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Instagram expands its video options

Unilever is the first partner for Instagram’s new 60-second video ad unit, using the spot to introduce its latest brand platform to French Canada.

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Screenwriters benefit from Magnum’s indulgence

Partnering with Xavier Dolan and Vice’s fashion magazine, Unilever is promoting its luxury ice-cream brand to film and fashion lovers.

Copied from strategy - Alison Leung

Facebook Canada taps Alison Leung for CPG role

The long-time Unilever exec has joined the social networking company to lead the CPG vertical.

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Becel butters up CBC viewers

The Unilever brand’s new strategy to tantalize female viewers with TV-inspired baking ideas.

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Dive Networks brings Sid Lee on board

The company is working with the creative agency, installing data visualization screens in its office, and applying the numbers to its future Axe campaigns.

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Facebook launches premium video ads, metrics in Canada

The social media co is offering the units to select large clients in the country, following an initial launch period in the US.

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Degree teams with P.K. Subban for TV series

The Montreal Canadiens defenceman is hosting a show on Sportsnet to kick off his year as spokesman for the deodorant brand.

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AToMiC shortlist: part five

The fifth list of finalists reveals potential prize-takers in the experiential category.

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Robin Hassan heading to Unilever

Currently SVP, digital strategy at Mediacom Canada, Hassan is going client side starting Monday.