Articles Tagged ‘Unilever’



Facebook launches premium video ads, metrics in Canada

DigitalMobile

The social media co is offering the units to select large clients in the country, following an initial launch period in the US.



Degree teams with P.K. Subban for TV series

DigitalTelevision

The Montreal Canadiens defenceman is hosting a show on Sportsnet to kick off his year as spokesman for the deodorant brand.



AToMiC shortlist: part five

AwardsExperiential

The fifth list of finalists reveals potential prize-takers in the experiential category.



Robin Hassan heading to Unilever

People Moves

Currently SVP, digital strategy at Mediacom Canada, Hassan is going client side starting Monday.



Mindshare Canada promotes Sandra Bonnick

People Moves

Bonnick has been promoted to managing director, client leadership for the Unilever team after starting out as director of the personal care division for the account four years ago.



Dove targets Twitter bashing

Digitalscreening-room

The Unilever brand turned self-critical messages during last night’s Victoria’s Secret Fashion Show to positive Tweets.



Spotted! Magnum serves up pleasure

Experiential

The Unilever-owned ice cream brand has opened its first-ever pop-up store in North America that allows visitors to create a custom Magnum ice cream bar.



Fall TV: Being upfront

DigitalMobileTelevision

Agency partners and clients weigh in on how viewer fragmentation is impacting television’s biggest buying season.



Hellmann’s keeps it real

DigitalOut Of HomeTelevision

The Unilever brand is looking to build momentum for its “Real Food Movement” by turning a viral video into a new TV campaign.



Unilever introduces Fruttare

DigitalExperientialSocialTelevision

The brand is promoting the Canadian launch of its new dessert bars with a digital and TV buy.