Bree Rody
People Moves: A new VP at Starcom Montreal and more
Plus, programmatic and sales moves take place across the digital sphere.
Narcity inks biggest branded content deal with Nature Valley
The content program is designed to reach millennial parents as part of a year-long effort to connect people through nature.
Live sports cancellations sink Rogers’ media revenues by 50%
The division saw the biggest drop across all of Rogers’ segments.
Snap revenue beats expectations for Q2, but loss grows
Stocks took a brief tumble, but the social media giant is still seeing one of its best market performances to date.
Agents of SHIELD is on top, but no programs crack one million: Numeris
Meanwhile, in Toronto, the return of Formula One brought some viewers, but other markets gravitated toward reruns or unscripted shows.
Cineplex lays off 130, says it won’t immediately reopen in Ontario
The positions affected will come partially from senior executive retirements and departures in the coming months.
After four tepid months, Montreal’s radio market takes off: Media Monitors
Toronto also saw a week of healthy increases from the auto category, food and beverage retailers and more.
Inside Vision7’s new COVID-19 monitor
Vision7’s VP of analytics and insights Kristin Wozniak explains the academic approach, how clients can use the portal and why it’s important to be open to everyone.
Sportsnet, TSN prepare to usher back in NHL, MLB and NBA
The shortened season will mean up to a half-dozen games in one day at the busiest times.
Is the permeation of SVODs affecting Canadians’ ad attitudes?
Canadians aren’t completely against ads, but they do have an upper limit, according to a study by Roku.
Netflix adds 2.9 million U.S. and Canadian subscribers
But, the company expects growth will slow in the second half of the year.
Pattison expands programmatic prowess with Hivestack
The OOH provider has built its own middleware technology allowing it to work with multiple exchanges, which VP Cam Milne says is imperative for buyers.
ICYMI: Roger Petersen out at BT, UM helps BIPOC-owned businesses
Plus, Stingray brings iconic concerts – including Woodstock – to people’s living rooms.
Why 1-800-GOT-JUNK has issued a new media RFP
After 30 years in the market, the waste removal business is looking to do more in mass media.
Are music streaming services benefitting from concert cancellations?
As it turns out, live events are a significant driver in music streaming. But memes and TikTok challenges also influence listeners.
