Catherine Phillips
Blue Ant Media partners with Bonnier
Blue Ant will represent Bonnier’s Canadian digital inventory, creating more targeted ad opportunities.
MKTG ups Matthew Klar to VP of strategy
Matthew Klar has been promoted to his new role from director.
Wild on Media launches a line of sailboat ads in Toronto
The out-of-home company aims to make use of the city’s evolving waterfront, which the president sees as ripe for advertising.
IPG acquires Acxiom Marketing Solutions
The deal, announced July 2, is valued at $2.3 billion.
Spotted! Frankie Drake brings the roaring 20s to Toronto
Shaftesbury partnered with the City of Toronto to create ‘Making History: The Women of Frankie Drake Mysteries and 1920s Toronto,’ launched June 23.
Kijiji adds head of real estate and job sales to its Canadian team
Greg Abramowitz joined the team in June, spearheading a team of seven sales employees.
Annex narrows its target with BlueConic partnership
The two year partnership will give Annex the ability to zero in on audience data for its 68 media brands.
Torstar, WSJ partnership vies for new audiences
The partnership launched June 12, with future plans for a digital subscription offering through Torstar.
Desktop still rules, but mobile-only Canadians on the rise: report
The “Global Digital Future in Focus” report from comScore analyzed data from 13 countries around the world to reveal digital trends.
Postmedia to close six newspapers, cut staff costs by 10%
The organization will shutter six community newspapers across the country, with three additional titles in Manitoba and Ontario closing newsrooms but remaining online.
America’s Got Talent stays on top: Numeris
The talent show was followed closely by Code Black, which kept its #2 spot from last week.
Deadline nears for Media Leader of the Year nominations
Nominations for this year’s strategy Media Leader of the Year will be accepted until 11:59 p.m. on July 13.
Spotted! A scavenger hunt merges online and offline
A contest from the Société des établissements de plein air du Québec aims to encourage people to explore what the province has to offer.
Canadians get their newspaper fix online (study)
Most of the over 42,000 Canadians surveyed for the summer 2018 Vividata study reported reading newspaper content in the past week.
13% of Canadians still pirate content (study)
The latest report from the Media Technology Monitor analyzes data from 4,000 Canadians, revealing how Netflix and smart speakers are gaining traction nation-wide.
