Josh Kolm

Blue Ant adds Mike Holmes content to FAST offering
In addition to over 200 hours of existing content for Homeful, a new deal will also see the company commission new DIY content.

Havas wins media AOR duties for Wolverine Worldwide
Canada will be a focus market in an assignment that covers footwear brands like Merrell, Saucony, Sperry, Hush Puppies and Keds.

Virgin Plus buys the top, again: Media Monitors
But the CNE, U of T and BMO made strong bids in Toronto.

Start, Stop, Change: UID 2.0 gets a big vote of confidence
Plus, Snap hit in latest big tech sector layoff and EssenceMediacom picks its post-merger CEO.

How should advertisers react to media cost inflation?
Dentsu examines why prices are going up, which platforms are impacted the most and how to get as much value as possible out of a plan.

BioSteel pushes its partnership with the Toronto Blue Jays
If you’ve been wondering about the “BioSteel Baths” at the Rogers Centre, it’s part of the sports drink’s push into more major sports sponsorships.

P&G pledges its support for UID 2.0
The Trade Desk’s cookie alternative gets some big advertiser-side support.

The Amazing Race Canada continues its winning streak: Numeris
Meanwhile, Global’s Departure made a jump in the national ratings.

Rogers outage ruled to be relevant to Shaw merger decision
The Competition Tribunal also ruled that the proposed sale of Freedom Mobile was not a sufficient remedy to concerns.

Virgin Plus jumps back to the top: Media Monitors
Wireless carriers continue to maintain their strong summer radio buys in both Toronto and Montreal.

Michael Melling placed on leave from Bell Media
Richard Grey will take over as acting head of the company’s news division in the fallout from Lisa LaFlamme’s departure.

Amazon is (probably) not buying Electronic Arts
Despite the potential for bolstering its gaming, content and ad business, reports from early this morning have been refuted.

Ethics commissioner clears CRTC CEO of conflict of interest breach
Complaints had been filed about Ian Scott’s 2019 meeting at a bar with then-incoming Bell CEO Mirko Bibic.