Jeromey Lloyd

Contact Jeromey by sending an email to jlloyd@brunico.com

Articles by Jeromey Lloyd

Federal budget offers little to print media

The CMF gets a bump, but a $50-million pledge to support local journalism is received with indifference by print media.

A GDPR primer for Canadian publishers and brands

If your web or mobile site tracks European consumers, the EU’s new regulations – and its steep fines – apply to you.

Mindshare top Canadian agency on Warc ranking

The Warc 100’s media agency list is topped by Starcom Chicago.

Header bidding continues global growth: study

PubMatic’s year-end review of its traffic shows particular growth among mobile impressions.

A Calgary chicken joint’s U.K. media play

Top Chef Canada winner Nicole Gomes gets cheeky as KFC struggles overseas.

Initiative jumps around Yonge-Dundas with CBC

A campaign for Caught bids pedestrians to catch star Allan Hawco as he moves from screen to screen.

Initiative adds VP of partnerships to leadership team

Emily Douglas takes on the newly created role after eight years with Touché Toronto.

Google’s machine learning ad tool goes live

Auto Ads scan pages to make decisions on formats, placements and ad volume.

Cossette Media defends Quebec government account

The CSPQ again names the agency as the official steward of its $260 million media buying operations.

Rise arrives on Global’s midseason schedule

The series adds more high school drama to the network’s winter lineup.

Media agencies blowing up on the AToMiC shortlist

Five media shops are in contention for work across beer, CPG, automotive and airline brands.

Reaction to Google’s ad block research debacle

Buyers aren’t worried that Chrome’s supposedly coalition-backed blocking guidelines were developed with the ad giant’s own research.

Sun Life’s Ella expands with Google Home

The financial services brand expands the digital tool’s potential reach as it readies for AI integration.

Global shifts Instinct premier, reveals Timeless’ return

The Corus-owned broadcaster tweaks its winter schedule ahead of a new series’ premier.

Rouge Media expands its presence at U of T

The university’s new Student Commons will open with digital and traditional ad spaces from the media company.