Matthew Chung
Toronto Star plans hiring spree for tablet edition
A mix of journalists and designers will come on board as the paper prepares for a fall 2015 launch.
Former Onestop Media execs relaunch data co at CES
Dive Networks, formerly Performance Content Group, is introducing a new platform that presents data in an easy-to-understand format.
World Juniors skates to strong ratings
TSN and RDS’s opening round ratings are up 6% over 2011, the last time the hockey tournament was held in Canada.
Spotted! Shomi turns Yonge-Dundas Square purple
The streaming service is using the OOH campaign to drive awareness and launch a Twitter contest.
The Shaw Fire Log is ready to roll with you
Shaw Media is stoking the flames for its holiday-season staple with a new campaign and mobile app.
Ipsos’ Touchpoints survey given green light
The first results from the multimedia study are expected in Q3 of 2015.
Redefining the store directory
IGotcha Media’s new digital wayfinding kiosks can offer shoppers discounts as they search for a shop.
Spotted! Asus’ tablet tree
The gifts are in plain sight on this festive tree meant to drive consumer engagement and sharing.
The Verdict: Cadbury’s ‘marvellous’ Facebook video campaign
The Mondelez brand used Facebook video to try and change the behaviours of chocolate-hoarding Canadians.
RBC shows off perks program on Steven and Chris
The bank’s Avion Holiday Boutique is getting its own segments during the CBC talk show’s hoilday episodes.
OMAC president Caron to helm COMB
Rosanne Caron will head both organizations in the new year as current COMB president Karen Best steps down.
Rogers strikes video deal with Conde Nast Entertainment
Rogers Communications gets exclusive rights to sell Conde Nast Entertainment’s digital video in Canada.
Spotted! Ontario Toyota Dealers’ giant holiday calendar
The association’s hard-to-miss installation is the bow on top of its gift-giving campaign.
ZenithOptimedia sets sights on cord-cutters
The ad buyer is partnering with Microsoft Advertising to reach consumers on connected TVs.
Canadian Living’s forward-looking 40th
The magazine’s year-long anniversary celebration will feature campaigns around 12 guest editors.
