Sonya Fatah
Aegis wins Mondelez in North America
After a four-month review, the CPG is splitting its media business between Carat and SMG, with the former handling the entire communications portfolio.
Astral’s weather campaign wins the day
The OOH company was one of several winners across seven categories at the Ad Club of Toronto’s annual Out of Home Showdown yesterday.
Politicians weigh in on the CBC’s fate
Focusing their comments largely on the pubcaster, Stephane Dion (LP) and Andrew Cash (NDP) discussed the future of the TV and digital industries at an event yesterday.
John Jory to receive industry merit award
The achievement award will be presented to the former president of Clear Channel Canada during the speakeasy-themed OOH Showdown at the Arcardian Court.
Yahoo inks content partnership with BBC
The publisher will share video clips with Canadian and American users of the online platform.
Dealing with the skills gap
Insiders weigh in on the challenges confronting the media industry’s workforce, and how to overcome them through education and training.
More smartphones, more streaming: report
With 75% of the Anglophone population using smartphones, consumption of audio and video content on those devices is also up.
Quebecor Media launches MCN
The Quebec-based co joins a growing list of traditional media businesses following consumers online with the creation of Goji.
Why Quebecor partnered with NBCUniversal
The pact for factual and studio-based formats is open to developing content with advertisers.
BRBR preps for a road trip
TFO has partnered with Influicity to promote the show’s 2016 season with a 13-city bus tour.
Toronto to host 2016 Grey Cup
The Canadian Football League is bringing its big event back to the city, with Shaw as the presenting sponsor.
OMNI preps Blood and Water for prime time bow
The Breakthrough Entertainment crime drama will be produced in Mandarin, Cantonese and English, with John L’Ecuyer attached to direct.
Spotted! Taking a walk around the UNB campus
A PHD team uses Google Cardboard to get tech-savvy prospective students to tour their client’s campus.
Bell Media announces new VP for French programming
The media co has hired Dany Meloul as VP programming for its French-language TV, while also confirming further layoffs as part of its ongoing restructuring.
Pattison Outdoor partners with York Region Transit
The OOH co has expanded its transit portfolio to include access to the region’s 1.2 million residents.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
