Mobile

Publicis Groupe and Adobe go to the cloud
All agencies in the group will be using the new Always-On Platform to help reach its goals of getting 75% of its revenue from digital and emerging markets by 2018.

Did Apple’s updates provide any meat for media?
From the launch of the Apple Watch to larger screen sizes on the iPhone 6, m2’s VP of digital strategy Will Pate reads into the advertising implications of the newest updates from the company.

The new MSN gets away from the desktop
The web portal has undergone a makeover, and will now draw content from 1,000 outlets as part of a new mobile focus.

Facebook rolling out updates to video player
Starting this week, people will be able to see how many views a video on Facebook has received, just like on YouTube.

Rdio and Shaw’s plan to get Canadians streaming
CEO Anthony Bay and Shaw’s Jim Little officially launched the service’s latest updates with a concert from Ellie Goulding over the weekend.

AOL Canada reworks sales structure
New roles for Dana Toering and Susan Byng as the company updates its sales model to focus more of its efforts on the supply side.

Bell Media plans SVOD service to rival Shomi, Netflix Canada
The media giant unveiled an HBO rights deal Thursday that included SVOD rights, but no platform on which to exploit them. It’s coming.

Cue Digital scores touchdown with NFL deal
CEO David UK on details of his company signing a two-year exclusive contract around ads on NFL.com.

Nearly half of digital minutes are spent on mobile: comScore
The digital measurement company has released the first Canadian Media Metrix Multi-Platform and Mobile Metrix results.

CBC names new digital lead
Richard Kanee has joined the pubcaster as its head of digital following the departure of Tessa Sproule.

Data Dive: How Canadians are using mobile
Mindshare Canada shares its first Canadian-specific Mobile Mindreader study, detailing how people use the devices in their daily decisions.

September issues: The Kit rebrands
Publisher Giorgina Biogioni on why the beauty and fashion title has updated across platforms and added a weekly shoppable e-newsletter.

The app-etite of an Android user
Android users are on an average of 35 apps a day according to new research from Yahoo Labs.

Reaction to launch of industry’s “worst kept secret”
The heads of Starcom MediaVest Group Canada, Dentsu Aegis Network Canada and UM on the potential benefits and pitfalls of Shomi.