How House & Home thrived despite the pandemic ad drought
Despite some clients pausing, ecommerce-heavy clients and an increase in circulation have helped keep the magazine on top.
New free cannabis magazine eyes ad-supported model
With a retail distribution model and a demographic sweet spot of over 40, the new magazine looks to fill a void in the marketplace.
How MediaCentral could pull in an extra $2 million in ad revenue this year
Now and Georgia Straight are welcoming back an old, familiar category.
Creative fares better than media in Q2 for WPP
A 15.1% drop puts the holding co. somewhere in the middle when it comes to performance among the major networks.
Zeste celebrates 10 years in a multi-platform media blitz
The TV brand will expand to newsstands and bookstores with special print products this month.
How do Canadians feel about flyers in 2020?
Some flyers have been discontinued during the pandemic – but was it the right choice?
Yellow Pages’ downward revenue trend continues
The company has also decreased its headcount to cope with COVID pressures, but will have an increased staff count next quarter.
NordStar agrees to acquire Torstar at higher price
Following a second proposal, NordStar has upped its pledged payment to $0.72 per share.
A second proposal emerges in potential Torstar sale
The offer is not a formal bid, and Torstar’s board continues to recommend that shareholders vote in favour of NordStar’s offer from May.
Postmedia revenue drops 28.4%, company lifts salary rollback early
Cost-saving initiatives helped Postmedia mitigate loss this quarter, but year-to-date revenue is still down nearly 15%.
New Novus unit puts the focus on local
The specialty shop will allow Canadian clients to buy U.S. media on a local level, while U.S. clients will be assisted in navigating Canadian local media.
Postmedia creates marketing grant as part of ‘re-opening’ strategy
Marketing grants and matching programs are aimed at helping smaller businesses get back on their feet.
St. Joseph merges magazine divisions, ups Ken Hunt
The new president and publisher says the company has a much more national focus now, a stark contrast to its “Toronto-centric” roots.
Finding the North Star: A conversation with John Boynton
The Torstar CEO opens up about the company’s possible new direction in the hours following its acquisition announcement.
Postmedia announces further layoffs
Approximately 40 unionized positions from Unifor and CWA Canada have been cut.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
