Radio
Consolidated revenues dip 4% for Corus in Q3 financials
Decreasing ad revenues in its TV business continued to weigh on the media company’s bottom line.
Rogers Media dives into podcasting
The media division has Jordan Heath-Rawlings to head up digital radio and audio.
OLG takes Toronto’s top spot: Media Monitors
Meanwhile, in Montreal, CTV stayed on top.
Bell Media takes CHUM FM to the streets with rebrand
Rob Farina says experiential and social will play a big part in the station’s new brand identity.
Exploring the brain on radio ads
Canadian Broadcast Sales and Brainsights partnered to see how the brain reacts to radio spots.
Social and mobile up, TV down: GroupM
The latest advertising investment growth predictions from GroupM shows Canadian’s declining interest in traditional media.
BMO takes the top: Media Monitors
Car and truck dealer associations also dominated Toronto and Montreal.
OLG hits the jackpot in Toronto: Media Monitors
Plus, the Mitsubishi Dealers Association finally dethroned CTV as the top radio buyer in Montreal.
CHFI wins Toronto again: Numeris
Bray and Partners president David Bray delves into who made the biggest gains and losses in Canada’s radio market.
Rogers, CTV hit the top: Media Monitors
QSRs and cable TV were the most powerful buying categories for the week.
ICYMI: Marketing Awards winners and more
Plus, Corus and Bell call it quite on the Series+ and Historia deal.
Corus gets serious about podcasts with new hire
The Canadian media and broadcasting company will roll out original content for the platform over the course of the year.
Ford, CTV take top Toronto and Montreal spots: Media Monitors
Car and truck dealers also topped the charts for both markets in terms of category.
How Canadians consume radio
Online listeners are more likely to be plugged into other forms of digital audio.
Shoppers, CTV take the top: Media Monitors
Car and truck dealer associations were also the most significant category buyers in the Toronto and Montreal markets.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
