UM wins ExxonMobil
The media co has been awarded the global business for the oil and gas company.
Future Shop has what you ‘Most-Must’ want
The company goes heavy into digital with its 2011 holiday campaign.
Spotted! BMW goes to the birds
The car co Twittifies its OOH billboard to promote a new feature.
AOL partners with Everyday Health
The media co signs an exclusive agreement with the health-related websites, opening up a range of new ad opps for its clients.
MEC Canada adds VP, managing partner
Tracy Bellamy has been promoted to the new role.
Spotted! Mercedes-Benz plays with speed
The luxury car co targets younger people with an OOH stunt in Toronto.
Travel Alberta and Roots team up
The newly rebranded tourism co collaborates with the clothing brand in its new holiday campaign.
Telus sees Q3 profits climb on web TV gains
The telco added 50,000 IPTV subscribers during the last quarter.
Workers’ Compensation Board scrubs safety records clean
The Nova Scotian board enlisted Statements Media to place ads on dry-cleaning bags.
Rogers Publishing names new VP of corporate sales
Brandon Kirk has been promoted to the position effective immediately.
Big Bang Theory draws the most viewers: BBM, Oct. 24 to 30
Still on top of its game, the CTV comedy rakes in the numbers, with CTV Evening News bringing in the most average weekly viewers.
Bell Bundle tops the radio airtime charts: Media Monitors, Oct. 24 to 30
The Government of Canada claimed the highest radio purchase in Montreal.
OMNI launches national newscasts
The Rogers Media station is launching hour-long newscasts in Cantonese, Mandarin and Punjabi.
MasterCard makes Toronto ‘Priceless’
The credit card co expands its classic campaign with city-wide giveaways for members.
Sport Chek rebuilds from the ground up
The Forzani retailer launches a new OOH campaign and tells MiC about its rebranding plans.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
