Astral wins Ottawa Airport contract
With this win, the OOH co has grown its transport portfolio and will replace the airport’s current ad infrastructure with 100% permanent digital screens.
Global News ties up with Twitter for election night
To keep viewers glued across screens for the biggest political event of the year, the channel has partnered with the social media platform.
Spotted! Finding London in Toronto
To celebrate its 20th anniversary Flight Centre Canada rolled out its first-ever social campaign around a race-style event to win round-trip tickets to London.
CBC pacts with Fullscreen
The pair are aiming to attract brands and Canadian YouTubers with the launch the CBC|Fullscreen Creator Network.
Amazing Race Canada takes the week: Numeris
The CTV reality show had the most single-night viewers for the week of Sept. 7 to 13.
COMB adds to its membership
With the addition of Clear Channel Canada and Thom Partners, the membership-based body has grown its roster and expanded its measurement capability.
The Edmonton Journal refresh
As Postmedia’s latest publication to update, the paper has rolled out a new print product and rebranded its digital products to highlight its diversified reach.
New iPad ‘handbook’ extends Property Brothers’ brand
From mood boards to budget trackers, The Property Brothers’ first app aims to inspire and provide practical tips for show fans.
Ford takes the week: Media Monitors
The car co had the most advertising time for the week of Sept. 14 to 20.
Will yogurt lovers check in two times daily for Danone?
The revived Activia Challenge is focused on deeper engagement and features social-savvy spokespeople to help it break out in a populated market.
Amazing Race Canada renewed for season 4
The series wraps this Wednesday after earning an average audience of 2.6 million throughout its third season.
Corus announces charter sponsors
The entertainment co has tied up with Kimberly-Clark and Sunwing Vacations for custom integrations across all its kids and family brand channels.
Darren Hardeman moves to M2
The Maxus Canada managing director has moved into a senior role at the IPG Mediabrands agency.
Two-thirds of Canadians okay with branded content: survey
Yahoo Canada releases a study on online users, detailing how they consume content.
More football for Bell Media’s platforms
The media co is complementing its existing coverage by adding NFL games to TSN Radio for Canadians not in front of the TV.
