New Maxus CEO leans into digital with hire
Steve Williams has brought Jonathan Adams (pictured) onto the team as chief digital officer, his first major appointment since joining the GroupM agency in June.
Olive Media adds new native option
The company has partnered with Nativo to introduce True Native, a new product that keeps visitors on the pages of publishers when they click on native ads.
Publicis Groupe and Adobe go to the cloud
All agencies in the group will be using the new Always-On Platform to help reach its goals of getting 75% of its revenue from digital and emerging markets by 2018.
Spotted! Bell’s TIFF fan box
An inside look at how the company has been bringing its mobile, television and media properties to street-level during this year’s festival.
Give indies a fair fight, Blue Ant urges CRTC
Raja Khanna, CEO of TV and digital at the company told the regulator seven of its eight channels would likely fold under pick-and-pay.
BCE calls for skinny basic, retaining simsub at CRTC hearing
The telco’s execs, including Kevin Crull urged pick-and-pay to allow consumers to purchase any service not included in a skinny basic package.
Did Apple’s updates provide any meat for media?
From the launch of the Apple Watch to larger screen sizes on the iPhone 6, m2’s VP of digital strategy Will Pate reads into the advertising implications of the newest updates from the company.
GroupM urges CRTC to keep sim sub
Stuart Garvie’s Let’s Talk TV presentation focused on the negative impact of removing the practice, and on the need for greater measurement and access to STB data from broadcasters.
Rogers sets off on a hockey tour
Dates, locations and sponsors for the tour tied to City’s new Sunday-night NHL broadcasts have been announced.
Globe Style refreshes for fall
The paper’s weekend fashion and lifestyle section has tweaked its look as it rolls out new options for advertisers to stand out in a crowded environment.
The Amazing Race Canada takes the week: Numeris
CTV’s race around the world had the most viewers from Aug. 25 to 31.
Ease regulations or risk failure: Quebecor to CRTC
Quebecor CEO Pierre Dion argued for a less-regulated Canadian broadcast system that can more nimbly compete with new foreign players.
Terse exchange between CRTC, Google sets stage for TV hearing
The CRTC’s Let’s Talk TV hearing opened with Google voicing its opposition to online regulation.
MediaCom Canada adds an SVP
Grant Channer has joined the agency, working as a business director for the GroupM shop.
Metro aims to get more local
John Cruickshank, president of Star Media Group, on the mandate Cathrin Bradbury has as the title’s new EIC, and how it will be impacting the daily.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
