MasterChef takes the week: Numeris
The CTV cooking show was the most viewed daily show for the week of June 23 to 29.
Aux and Scene partner for concert series
Blue Ant Media is opening a New York City sales office to support deals like this one, which is the first to be promoted by leveraging its partnership with Omnia Media.
Scotiabank rolls out sponsored Amazing Race content program
The bank is sponsoring entertainment and travel pieces in addition to ads across Sun Media’s print and digital properties.
CBC’s World Cup ratings climb on all platforms
Ratings for the broadcaster’s soccer coverage continues to improve from 2010 as downloads for the dedicated app surpass one million.
Hollywood Suite launches Go app
The HD movie channel operator now has a digital offering, with no plans to make it available exclusively to online subscribers.
Canadian Women’s Foundation shines light on human trafficking
The organization is aiming to get people involved in the issue with its new cross-platform and interactive campaign.
Broadcast TV operating revenues dipped 1.3% in 2013: StatsCan
But specialty holds strong with a 5.3% increase in total revenues, thanks to subscription fees and steadier ad revenue.
Wimbledon finals bring big numbers
Eugenie Bouchard’s historic match and Djokovic versus Federer both had record viewers on TSN and RDS.
CTV Extend gets Blue with Julia Stiles
The network has acquired the Canadian rights to all three seasons of the web series, which is carried by Hulu, Fox.com and WIGS in the US.
Making the message fit the medium
Pollin8’s Lauren Richards on collecting better data, defining the value of different platforms, and targeting consumers more effectively on TV.
TSN’s Wimbledon broadcast smashes records
First-time achievements by Canadians Eugenie Bouchard and Milos Raonic make this year’s tournament the most-watched in the network’s history.
The Mission: Will Oatley on reaching millenials
The Dentsu Aegis Network group strategy director on the best older and new platforms with which to target the demo.
Making an online original push
CTV and W Network are making plays in the original content space with digital hubs and interactive series.
DSA Media announces new leadership group
Co-founders David and Mary Stanger have announced their retirement as well as the executives that are taking over day-to-day operations of the Western Canada-based agency.
Spotted! Jack Astor’s launches an extreme patio season
The restaurant is running a “real-time” trip giveaway, as well as a full slate of summer promotions to get Torontonians onto its patios and keep them there.
