Fashion launches interactive iPad app
P&G is the exclusive advertising partner for the first issue of the St. Joseph Media-produced edition of the magazine.
Bell Media renews Motive for third season
The broadcaster is sticking with the police procedural after it has averaged 1.3 million viewers during its second cycle, which has a finale on May 29.
Sears Canada debuts shoppable spot
The retailer dips into its innovation budget to run a version of its new commercial as YouTube pre-roll with the option to click to “shop now.”
Facebook launches premium video ads, metrics in Canada
The social media co is offering the units to select large clients in the country, following an initial launch period in the US.
Aereo court case is a dark cloud over linear TV: blog
David Jowett, president of Cossette Media, on implications the upcoming ruling on Aereo could have on the Canadian market.
Yahoo rolls out in-stream ads in Canada
The native units will appear in content streams across platforms on the company’s homepage, apps and email service.
Corner Gas gets movie reboot
The big-screen reboot of the much-loved TV series will receive a multi-tiered rollout across theatrical, TV and home entertainment.
Postmedia unveils ‘re-imagined’ Ottawa Citizen
The publisher is rolling out its four-platform strategy with new apps featuring custom-tailored content and a new sales approach, as other titles are set to follow over the next year.
How smart TV users spend their media time: MTM
A closer look at how English Canadians are using internet-enabled TV sets that are fast becoming a standard feature.
UM wins Heinz
The Mediabrands agency has won the brand’s business in Canada and the US.
CTV acquires Gang Related for summer launch
An early pickup from the LA Screenings, the new show will launch this Thursday at 9 p.m. on the Bell Media channel.
Pick your Platform: Deborah Hall on the potential of beacons
The CEO of Performance Content Group on beacons, the next frontier in mobile data intelligence.
RDS draws all-time record audience
The Canadiens’ game seven win attracted 2.5 million viewers, dominating the French-language primetime market.
CTV: MasterChef Canada top-rated Canadian show of 2013-14 season
The broadcaster said the rookie season for the local version of the MasterChef franchise averaged 1.8 million viewers.
Cable grows and satellite slows: CRTC
Joint revenue for cable and satellite hit $14.8 billion and overall subscriber numbers remained steady at 11.5 million.
