Articles Tagged ‘app’

Bumble brings mass media buy to Canada

The dating app is placing OOH ads in Toronto and Montreal, as well as spots across social media and TV.

Postmedia creates new app to connect with communities

The company is working to offer subscribers more curated content, which it hopes will deliver a more engaged audience to advertisers.

Snapchat debuts group chat as user backlash continues

Snapchat has rolled out a steady stream of new features in an effort to win back users

North Americans over-index on in-app purchases: study

A new report by AppsFlyer says companies should still need to use more data to keep users engaged over time.

NextRadio sets footprint in Canada

The new streamer app, which relies on FM chip-enabled devices for activation, has the potential to reach one million Canadians.

Cineflix launches Instant Cash tie-in app

Sponsorship opps are available for the new app, which ties into the Shaw Media show.

App-etite at C2-MTL: HuffPost launches app for the soul

At the Montreal creativity conference, Arianna Huffington announces an app to make you feel better.

App-etite: Beck calls for an app

The taxi co has launched an app for Toronto commuters to order cabs from their mobile devices, along with TV spots that tout its new offering.

Go Fae yourself: Lost Girl fans can influence the series

New web content and mobile apps give the series’ hardcore fans an outlet for their enthusiasm.

iPhone owners download five times more apps than BlackBerry users: study

A study from Ipsos Reid on smartphone and tablet usage shows high engagement among device owners, with low overall penetration in Canada.