Articles Tagged ‘Corus’
Hollywood talent voices Disney’s fall schedule
The Corus network’s fall schedule will feature Lauren Graham and Mark Hamill on its kids-targeted series.
Hasbro and eOne team up on My Little Pony campaign
The dual partnership has allowed Hasbro to conduct its largest campaign in Canada to date.
How Two Oceans’ sponsorship switch-up paid off
With budget challenges and unsatisfying results from OOH, the brand found its niche in a reality show.
The Bachelor Canada announces first sponsors
Three brands will sponsor the new season of the female-targeted reality show, which has moved to W from City.
Summer TV check-in: What’s got buyers talking?
Buyers discuss what worked, what didn’t, and whether broadcasters can get by on reality-heavy summer slates.
The Brick joins HGTV’s newest home reno series
Corus is aiming for an aspirational feel with Worst to First,, set in Vancouver’s hot real estate market.
Fall TV 2017: Specialty targeting shifts
While conventional is coming back to its broad audience strengths, specialty is fine-tuning its niche targets.
Revenues, profits up for Corus in Q3
Subscriber gains in its TV business helped the Toronto media co on its way to posting consolidated revenues of $461.1 million in its latest financial report.
Anna Olson joins Kin Canada
The popular food creator will use digital media to reach a younger audience than her linear presence, as Corus aims to give advertisers multi-platform integration options.
Upfronts 2017: Corus’ star-studded fall TV strategy
The aim was “big stars and big brands” for Global and specialty networks like Showcase and W.
Survivor doubleheader takes the top spot: Numeris
Finales for Survivor and Bull brought in high AMAs, but had to contend with news and hockey content for the week of May 22 to 28,
Upfronts 2017: Corus adds blockbuster series to specialty lineup
Showcase and ABC Spark will both be home to new Marvel series, while History will debut a scripted series from exec producer Jeremy Renner.
NCIS takes the top: Numeris
The action-drama pulled in an average of 2.23 million viewers on Global for the week of May 15 to 21.
Corus Radio freshens up rebranded Barrie station with new host
Melanie Martin will join Big101.1 FM as its morning host as Corus finds its footing with the classic rock station.
Buyers talk: All I want for the upfronts is…
With presentations starting today, buyers talk about what they’d like to see in terms of content, what risks will pay off and how linear TV can compete with – or finally make friends with – digital.
