Articles Tagged ‘Pinterest’
Cozy up, Canada: Pinterest shares its 2024 trends
The report gives a glimpse of the most popular searches between Sep. 2021 and Aug. 2023 on the platform and lists 23 trends.
Pinterest shares insights on its luxury shoppers
The social network and PA Consulting have released a new report delving into the shopping habits of the coveted high-income customer on its platform.
The Verdict: Maybelline bats an eye at Pinterest
Maybelline Canada GM Sabrina Pallotta shares insights about the L’Oreal brand’s inaugural use of new Pinterest ad products with a three-day takeover.
Pinterest launches suite of new ad products and features
The platform unveiled new tools, including a Showcase feature where users can explore and scroll through branded content.
Pinterest signs on as partner for TIFF
The social platform will create a content hub focused on both red carpet and behind-the-scenes inspiration.
Pinterest debuts ad formats for new products and travel brands
The new units are focused on driving awareness and travel conversion.
Pinterest schools advertisers on how to best use its platform
Pinterest Academy offers courses and lessons on how to best reach users in a high-intent state.
Pinterest TV expands to Canada
The Bay and The Kit have signed on as partners for the live-streamed, direct shopping event.
Pinterest launches tool for privacy-safe targeting and measurement
API for Conversions will let advertisers track ad performance even if users opt out of cross-app tracking.
Cesar takes over Pinterest with shoppable ads
For six weeks, the Mars brand will try to drive new product trial among an engaged community of pet owners.
Amex works with Pinterest to help people plan their best weekend
The platform’s Pin Extension format helped the brand target personalized messaging around card membership.
Pinterest adds to its shoppable features
A new API and tagging features continue the platform’s investment in connecting ads and commerce.
Why Scotiabank wanted to reach the diligent planners on Pinterest
Using the Pin Extension ad format, the bank tried to reach users as they sought inspiration for big financial purchases.
Pinterest enhances shoppability on its platform
The company says the integration with WooCommerce makes it easier for businesses to sync digital catalogues and create shoppable pins.
Pinterest bans all climate change misinformation on its platform
The policy makes it the first digital platform to explicitly prohibit any ads containing conspiracy theories, misinformation and disinformation.
