Articles Tagged ‘Rogers Communications’
How Rogers’ ad model will recoup its $5.2B bid for NHL rights in Canada
Rogers Media president Keith Pelley on how the media co will make money off its NHL hockey deal.
Media reaction to the Rogers NHL deal
ZO’s Sunni Boot, PHD’s Fred Forster and Brian Cooper from S&E Sponsorship Group weigh in on the new NHL deal in Canada.
Rogers pays $5.2 billion for Canadian NHL rights over 12 years
Sportsnet has sent rival TSN to the sidelines as it gets all national rights to TV hockey, and offsets steep cost with sub-licensing deals with the CBC and TVA in Quebec.
Rogers brings speed challenge to Cineplex
The company is showing off the speed of its LTE mobile network with side-by-side download comparisons with competitors in movie theatres and Rogers stores.
Rogers names VP of business development, platforms and innovation
Corby Fine steps into the new role effective immediately and will lead the business development, audience solutions, ad network and platform management teams.
Rogers, Shaw report quarterly revenue growth
Elsewhere, Corus Entertainment, which released its Q4 and fiscal year-end results Thursday, reported an increase in specialty advertising revenues.
Rogers VP shares vision for pick-and-pay regime
Ken Engelhart, VP of regulatory at Rogers Communications, talks about the potential fallout from this week’s Speech from the Throne.
Rogers launches SMS deal service
The new Rogers Alerts program will allow participating retailers, such as Sears Canada and Future Shop, to send geo-targeted ads to Rogers wireless customers near its stores.
Rogers names Guy Laurence president and CEO
The telecom-media co selects the former Vodafone UK exec to replace current CEO Nadir Mohamed, who announced his retirement earlier this year.
Rogers updates its message
The communications company has launched a new campaign around the tagline “Live Like Never Before.”
Rogers Q1 revenue and earnings rise
Cable and wireless phone revenue offset weakness in the media division as the conglomerate completed the rebranding of City Montreal.
Digital strategies must emphasize tangible ROIs
At the Digital Media Summit, Rogers’ Shelagh Stoneham said advertisers must work harder than ever to find the right media mix despite stagnant ad budgets.
Rogers Communications inks new carriage deal with AMC
Ending its public spat with the US channel, the latest contract will let Rogers offer AMC shows in HD and on-demand on multiple platforms starting later this month.
AMC threatens Rogers with blackout
As their carriage dispute goes public, the U.S. channel went online to warn subscribers they stand to lose access to new episodes of The Walking Dead, Mad Men and Breaking Bad.
Rogers searching for new CEO
The media group, which has released its Q4 results, has embarked on a international search for a new leader since current CEO Nadir Mohamed announced he will retire in 2014.
